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BOLD November 24 2009
Freshjive is bringing heat with their latest:
I wonder if this release will bring as much controversy as the pro-Palestinian tees of 2008. Those caused such an uproar within the Los Angeles Jewish community; will “Hope Fading Fast?” warrant the same behavior amongst democrats?
Whatever the case, I applaud Rick Klotz et al. I neither agree nor disagree with the t-shirt, I just think it’s a bold move on their part. First off, the imagery is so profound. One of the most definitive images of the millennium has been destroyed. Secondly, I respect anyone who despite the consensus, can stand up for their beliefs. Freshjive is good for that. Examples include their move to go logo-less, and their informative column called “The World’s Got Problems” that I read often. The reasoning behind this release is listed there. More than anything, the site has integrated politics and streetwear, educating their supporters about issues beyond colorways and bad ass design.
The t-shirt has become the medium.
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