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MEET JON April 23 2009 Music
To continue my quest to individually know all members of the Rhythm Natives before their interview goes live, I met with Jon (KreativeThought) last night.
Jon is 1/3 of the emcees in the 7 person band. Using real life experiences - as a Filipino American, an Angeleno, an artist (he cited our cultural hybridity tee when explaining this) - for the foundation for his craft, he's come a long way from rhyming on people's voice mails. For Jon, writing comes naturally. It's never a forced art, but rather one shaped by the inspirations around him. More than anything, that inspiration comes from other talent like Little Brother - who offers consistency in the hip hop world, or Little Wayne - who arguably has the most unique style in the biz. Moreover, there is inspiration to be found in this gripping economy. Jon believes that it is in dark times that creativity unleashes. He kind of hopes that economic conditions actually continue so that people feel the need to rethink and reinvent.
After understanding him as an emcee, we talked tattoos, independent music, the evolution of both our ventures, and our home - the Valley. All that over some Italian food and the best nutella croissant I've ever had.
Now I've got five more guys to harass.
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