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CONCEPTUALIZE November 25 2008
My mind has been inundated with thoughts of the 2nd annual Love, Life, Hope t-shirt. Quite possibly our most important release of this season, and we haven't finalized anything yet. (Can you tell we run things unconventionally?) We don't know if we'll go with something simple like last year or something graphically rich. I have several designs to review, but we're not sold on any of them. Thankfully I had previous plans with Gerard for dinner last night. Though it was a nice break, I did find myself talking out the design with him. We also spent a good amount of time catching up. He even told me that Nike will be coming out with a "PAC KNOWS" t-shirt. A graphic artist himself, he was able to offer insight on what we are currently working on. And even better, he offered his time to do some sketches. Can't wait! Here's Gerard going incognito.
Now back to work...
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SHOOTIN’ THE ISH November 25 2008 Events
I got an email from our friend, Matt (bassist for Rhythm Natives), who wanted to pick my brain about CA. I've known Matt well before the band and the brand started. We knew each other back in high school and we even did a semester together in Santa Monica. We reconnected through our respective business ventures, and agreed that a Monday night chat at the neighborhood Starbucks was a good spot. It was nice to sit with him in a quieter setting since we normally see each other during their performances.
We talked collaborations, networking contacts, strategies, corporations, hip hop, moving forward, websites, lifestyle, past mistakes, and old friends. By the end of it all, we knew the momentum was building. And that's a great feeling.
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